Jacob Aitken

Jacob Aitken is a Director of Kidd Aitken Legal Marketing.

Jacob has worked in the legal sector since 2005. He was Editor of the first three editions of Chambers Latin America, launching the first edition in Buenos Aires in 2008.

He was responsible for every ranking table in the directory, reviewing thousands of submissions and coordinating the work of a team of 15 researchers. During his time at UK-based legal publisher Chambers & Partners, he also conducted research on European, African, and US legal markets.

In 2010, Jacob launched his own legal marketing consultancy, JD Aitken Consulting Ltd, which advised leading law firms around the world on their legal directory rankings and assisted them with the preparation of submissions — with outstanding results. He later joined forces with his former Chambers & Partners colleague, Daniel Kidd, to form Kidd Aitken Legal Marketing.

Jacob’s unrivalled experience in Latin America has led him to work with many of Latin America’s top law firms. He has also worked with leading law firms in Europe, Asia, and across the US. He has been recommended as a Global 100 Leaders in Legal Strategy & Consulting by LawDragon since 2019.

Jacob is based in the UK and has lived, worked, and studied in both Chile and Spain. He speaks fluent Spanish, intermediate Portuguese and French, and is studying Arabic.