From developing a cohesive strategy to post-submission support, our team assists you every step of the way. We are former Chambers editors, writers and researchers who understand the facets of the complex Chambers ranking system. And we really do love Chambers submissions – as we proudly proclaim on banners and mugs at legal marketing conferences!
At Kidd Aitken we know how to win legal awards. Our team comprises former legal directories editors who are regularly on the judging panel of legal awards. We understand the time and effort it takes to compile an entry. With our guidance, your legal award entry will stand out from the competition.
Our knowledge is unparalleled.
We assist with:
Whether you’re looking to outsource the process entirely or seek our expertise on one particular aspect of your submissions, we are here to help.
The Chambers and Partners’ ranking methodology is notoriously shrouded. Although securing a place is testament to your expertise, it can be difficult to know how to rank highly in Chambers’ 200 different jurisdictions. Chambers’ cumulative ranking strategy means previous years’ research is considered when making the current year decisions. This is why submissions may take three to five years to come into fruition, highlighting the need for short and long-term submission strategies. Considering work for imminent research cycles alongside the current opportunity solidifies your reputation and future.
To learn more about our insights from years of successful submissions, download our free Best Practice Guide to Chambers and Partners Submissions.
Our team of consultants answer your most frequently asked questions, providing firms, Partners and legal marketing professionals with useful writing and organisational tips to secure a successful ranking.
We have already assisted hundreds of firms and Partners across the globe, securing rankings across many different practice areas and jurisdictions. We are delighted to see our most recent Chambers results reflect the success of our clients:
As a veteran legal marketer, a former chair of industry organisations exploring the pains of submissions and someone who was active in the industry for nearly 15 years I can confidently say that Kidd Aitken stands alone in being able to provide a level of strategic insight, process support and geographic expertise that are table stakes in Big Law marketing. I cannot imagine my legal marketing journey without them
We have been working with Daniel Kidd for quite a while now and his advice has always been a great help. He has a deep knowledge of the internal procedures and demands of the relevant legal directories and provided honest feedback on our submissions. His support has helped us to improve our firm’s profile.
I’ve had the pleasure of working with Jacob Aitken for over eight years. Jacob is an outstanding professional committed to delivering results in every task he undertakes. He has a deep understanding of the legal market and is very sensitive to customer needs.
We are the world’s largest legal directory consultancy. And many of the Kidd Aitken team are former Chambers researchers and editors. We have a unique insight into their cumulative ranking methodologies and know what makes a successful submission.
From founding editors to research analysts, our team of legal directory consultants have a comprehensive understanding of each stage of the Chambers submission process. This includes the lawyer bio, work highlights, narrative pitch and compiling peer and client referee lists. As well as their internal three-part ranking system and cumulative research framework, which is an influential part of the final ranking decision. This highlights the importance of sophistication and complexity in a work highlight, which is critical to conveying the expertise of your firm to a Chambers researcher.
You can read more about the importance of complexity and sophistication benchmarks here. The Kidd Aitken team has decades of experience in and writing Chambers submissions, meaning you can trust us to effectively communicate your expertise. Leaving you time to carry on doing what you do best.